In order to build on and enhance the current Cameron House social media strategy, Click2Convert were tasked with the following objectives:
1. Increase the total number of fans across both Twitter & Facebook - including a focus on key international markets.
2. Increase engagement rates across the board.
3. Improve sentiment across the UK and internationally.
By creating a monthly content strategy and carrying out daily community management, Click2Convert have achieved all objectives within first 6 months of campaign:
• 23.7% increase in fans (organic) across both Twitter & Facebook.
• 148% increase in fan engagement across both Twitter & Facebook.
• 108% increase in Facebook reach.
Scroll down to find out what Shona Brierton, Sales & Marketing Manager for Cameron House, has to say about the results we've achieved.
Check out the Cameron House website here: http://www.cameronhouse.co.uk/